No-Nonsense® Targeted Marketing
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Frequently Asked Questions

Ask Away - You'll like our answers.

Even though many of you ask to 'duplicate the success of...', in truth, your web solution provided by RealtyFolio and Desjardins Creative is your opportunity to be better.

So, in that spirit we're not afraid of questions, thoughts or idea's. If you have a question, please do not hesitate to contact us directly - by phone or .

Question: Price: What is this going to cost me?
Answer: $4200 plus. Check out our solutions pricing here. Compare our prices to the typical 'template solution', and you will find we're equal or less expensive than template projects. Templates are designed to market themselves. Unsure? right click anywhere on a template site. If you see thier name more than yours, you're not getting the value you deserve.
Question: Do I own the design? Do I own the software?

Answer: Yes, the design of the site and it's content belong to you. Imagery licensed on your behalf, and the software package (RealtyFolio) is licensed for 1 domain for the life of the web site. Your database of clients, properties, articles, news and links belong to you and are never shared. Back-ups of your database are done daily, and can be provided on request.

You can transfer ownership of the web site, or change the domain at any time. You cannot duplicate the site on another domain or IP address for any reason. Back-ups of the site are provided on request, and a DVD of the completed launch site is provided for back-up purposes at launch.

Why?: RealtyFolio is a software package, which like Microsoft Windows is limited to one installation at it's licensing price. If you'd like to use RealtyFolio on multiple domains, please contact us for a multi-user license.

Question: What 'Hidden Costs' are there?

Answer: None, other than hosting expenses and domain fee's.

When you begin the discussion process of having a RealtyFolio web site or solution built for you, a full list of typical expenses you might face will be provided. In general terms, we suggest that you:

  • Consider setting aside $500 (min) for a professional photographer for yourself, and/or staff shots. The better the photography, the better the web site.
  • Consider using a professional hosting solution, rather than a discount host. The difference is huge for a few dollars more, and will save you thousands over the life time of your web site.
  • Consider using a professional Photographer for shooting the properties. Again, better pictures sell.
  • Definitely consider using a professional videographer for doing home walk-throughs. Many companies provide this service at a fraction of what you'd might expect.

    Some companies provide pictures, movie walk-throughs, and music overlays for as little as $199 per property.
Question: Can I buy just the Software / I already have a designer.

Answer: The simple answer is yes, but the long answer is no.

We will work with your designers to implement your established branding, and a budget reflecting that can be provided on request. Please note that it is far more cost-effective to have our designers produce a site layout based on your branding, rather than the other way around.

Why?: RealtyFolio is a software package which is customized by RealtyFolio professionals to meet your specific needs. Developers not familiar with the software would be unable to activate, or modify the software in a reasonable way, at a reasonable price. Plus, we're very protective of our code.

Question: Will I be able to manage my own Web Site?

Answer: Yes! If you can use email (and a spell check), you can very easily manage our web site solutions. We also provide training to use the comprehensive SEO option, plus telephone training and support for as long as you need.

Plus - and this isn't a bonus, it's a right - you get access to a support system of developers, marketers and designers. No sales reps. Amazing - a web site solutions firm that actually helps it's clients.

Question: What do you mean by 'Template or Part-time Realtors'?

Answer: We don't like templates. They lack the basics that we KNOW are necessary to effectively market your web site. Simply put, a web site template is great if you want to market templates.

If 'Templates' were good, we'd all have the same business cards, drive the same cars, dress the same - you get the idea. As a realtor trying to develop your own identity - why have a web site used by 200 other realtors - some in your very community. Template web sites are 'shot gun marketing' at best - a waste of money.

(Yes, there are examples of successful template sites. They are the exceptions to any rule - so consider this: Of the top ten realtors in your office - how many use template web sites?)

Having said that, we think that templates are perfect solutions for realtors who market part time. Part time realtors energize new markets, and are the first to leave when the market goes down. In the end, the realtors who do the right things, become the realtors YOU would want to do business with.

So which realtor are you... a renter? or a buyer?

Question: Is my site.....?

Answer: Yes.

Easy to Market?
Yes
Compatible with Google®?
Yes (Maps and Analytics included)
Compatible with iPhone?
Yes, and as of 3.6 comes with it's own iPhone-specific pages.
Compatible with MLS®
Yes, it was designed with MLS in mind.
Better than....
Yes. Compare the features, compare the price based on 2 years use.
...cool?

Heck Yes. Putting aside the SEO features, the 120 fields + of property information, articles, business links, integrated Google® maps & analytics, videos etc. - the over all site is better built, better designed, and...

It is the better Realtor web site, period.

MasterFolio® ...what's behind you web site?

®2005-2008 MasterFolio.ca
A Desjardins Creative Group Company.

What is RealtyFolio® 3
RealtyFolio is a complete online solution for realtors, brokerages and rental companies looking to build identity & effectively market properties.
Not just a 'realtor web site', RealtyFolio incorporates a custom branded interface, fully supporting Google Maps, property walk-through video, unlimited pictures and documents for every property. Best of all, RealtyFolio incorporates Google® Analytics, with Seven powerful search engine optimizations preinstalled & preconfigured. Designed by Desjardins Creative Group of Vancouver, BC Canada, RealtyFolio has proven itself to be among the most advanced real estate marketing solutions for web sites ever produced. What's behind your web site?™  Vancouver Realtor Web Site Design